Marketing my books on Spiritual Journeys to Ireland
Marketing has always been a challenge for me. I used to say, “if I could just show up to do consulting without having to advertise, write proposals, and do scheduling, I would never have retired”. Now, I am equally challenged to get the word out about my books and presentations. Ugh.
I like to do leading-edge things, experiment with new approaches, and intersect different specialties. Now, it’s finding the right genre for my novels. While they are set in Ireland and richly draw on the sites, sights, and culture of the Emerald Isle, they are about the inner journey of discovery as much if not more than about Ireland, per se. To add to the mix, they are also about Celtic sensibilities and culture, not just Irish.
I recently read that like an elevator speech in business, I should describe my book as “Where X Meets Y to give it a sassy placement in people’s minds. I am playing with Where Eat, Pray, Love Meets Outlanders. But I welcome your suggestions for a closer match. Although my books are spiritual and travel journeys, they are fiction, not memoirs. They are inspired by my travels and insights but fictionalized. And, although ancient standing stones and ancient sites feature heavily in both books, they are not historical fiction like Outlanders.
So friends and blog readers, come up with a spot-on Where X Meets Y and I will send you free copies of both the newly realized Celtic Spirit and of Amidst the Stones of Celtic Ireland.
Also, I would greatly appreciate your getting copies for yourself or friends on Amazon or Kindle and writing a review. Reviews really help sales.
Thank you.